7 brands. Multiple categories. 30 saal ka bharosa. Spices, oils, teas, instant mixes, beverages — one truck, ek hi distributor, full basket. A 30-year-old FMCG manufacturer with active national brand-marketing, now expanding distribution across Tier 1, 2 & 3 markets.
Hum sirf product nahi dete — hum demand bhi banate hain. Brand-side marketing chalata hai, aap chalate hain conversion.
3 generations of manufacturing, FSSAI-certified facilities, lab-tested batch consistency — a brand consumers already trust and ask for at the retailer counter. We invest in national brand-marketing; you capture the conversion.
Spices, oils, teas, mocktails, instant mixes, premium & festive — one truck, multiple SKUs, better fill-rate per retailer call.
8–14% on primary + 2–4% scheme support every quarter. QPS, target-led incentives & festive schemes built in.
Defined pincode cluster, no overlap, dedicated Key Account Manager. Monthly business review & secondary sales tracking.
A complete kitchen-shelf basket. Top moving SKUs ready for primary order from day 1.
Full brand-side support — aap sirf market chalao, baaki sab hum sambhalenge.
Shop boards, danglers, posters, shelf strips, gondola-end POS. Refreshed every festive cycle. Free for active distributors.
Mandi activations, retailer meets, sampling drives — co-funded with the brand. Annual marketing co-op budget per territory.
Curated WhatsApp-ready video pack — product usage, recipes, schemes — to share with your retailer network and build sell-out.
Starting 14-day credit, scaling to 30 days basis order discipline. Bank-guarantee & PDC backed. Clear, written terms.
Place orders, track dispatch, view ledger, claim schemes — all from your phone. SAP-backed reconciliation.
One named KAM per territory, monthly review, quarterly business plan, escalation matrix you can actually use.
Hum partnership long-term banate hain — strong ground operation chahiye.
Existing FMCG operation — minimum 3+ years of FMCG/foods distribution experience preferred.
Godown capacity — minimum 800–1,500 sq.ft of dry, pest-controlled storage for spices & foods.
Retail reach — direct distribution to 300+ outlets (general trade + modern trade) within your cluster.
Credit capability — working capital of Rs. 15–25 lakh deployable for primary orders & cycle.
Defined pincode cluster — geographic concentration, own delivery vehicle/s, 3+ sales staff on ground.
Compliance — valid GST, FSSAI awareness, PAN, current account, clean banking record.
Pansari Group's third-generation entrepreneur on the family's journey, branded-products strategy, and the road ahead.
From the Pansari Group YouTube channel · @pansarigroup
Real names & cities to be added before launch — see README.
"Pansari ke saath 4 saal ho gaye. Spices se shuru kiya, ab oils aur teas bhi le rahe hain — same truck mein. Margin clean hai, schemes time pe milti hain, aur KAM ek phone call par available rehta hai."
"YouTube ki wajah se mere retailers ke paas customers khud aate hain Pansari maangne. Pull-demand strong hai — humein ek-ek ghar bechna nahi padta. Brand has done the heavy-lifting."
Our distribution team will WhatsApp you within 48 working hours on the number you provided. Application reference: PANS-XXXXX
Takes ~3 minutes. Aap chahein toh mobile se hi bhar do.